The prevailing societal framework is connected through ties of social media. Hence business organizations have realized the pertinence of forging online with social media presence on one or many platforms. These social media platforms serve as the bridge connecting buyers and sellers directly. Business entities can conduct their business and advertise the same on these platforms. Thus social media marketing has become an indiscipline part of business marketing strategies and utilizing the best social media marketing tools has become a necessity now. But the overwhelming pressure in digital space has made it quite difficult to maintain the competitive edge for business marketers.
Thanks to tech evolution, they have designed several third-party apps and marketing tools that can help business in many possible ways. Here are some shortlisted Best Social Media Marketing Tools for business to give a try:
Best Social Media Marketing Tools
MeetEdgar
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It is one of the best social media tools for business for scheduling as it helps the business organization to update their old postings on several social media platforms. The users have to categorize the post, scheduling the content for every category, and leave the rest to Edgar. The tool will go through your content and post the same in an automated manner, thus help in recycling old posts.
Quuu
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This one of the best social media marketing tools is most favored by business organization owing to its potential for completely automating social media marketing. Though the selection is still processed manually, in the coming future, business houses are expecting comprehensive automation. The business organizations using Quuu have to select their interest and likings from 300 broadly classified categories. Late the app will recommend the type of content for postings well aligned with the former selection. These recommendations are hand-reviewed and not completely processed by the machine, hence constitute relatable elements for users. The postings are on discretion of business whether they want to post it or let Quuu take the charge.
Buffer
It is one of the substantial best social media marketing tools that can help the business organization with scheduling the posts across several social media platforms. Not only that business houses, can specify the posting pattern, which can vary from everyday postings to every alternate day postings, weekdays or weekends postings, etc. This marketing tool also helps in evaluating the effective postings as well as providing the testament and reasons for same.
nTuitive.social
It is one of the best social media optimization tools which bridges detailed analysis of data with slick publishing. Not only that, it helps in scheduling the effective postings, thus ensuring fresh postings by brand every now and then which is essential as per SEO techniques. The programming of the tool is compatible across several different platforms which help in monitoring the discussion of the brand on all these platforms, thus facilitating in better analysis of brand executions. This multitasking tool also provides valued suggestions that can boost engagement rates.
BuzzSumo
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It is counted amongst top social media planning tools as it can help in formulating effective strategies for your social media campaigns with new content marketing tactics. It empowers the business organization to find the topic and keywords which are currently trending in their domain. Not only that, but it also helped in finding the list of the top influencers sharing these posts. Thus it provides its valuable aid to come up with fresh ideas for your content marketing campaign on social media platforms along with identifying influencers to collaborate with for ascending followers, and visibility in digital space.
SocialOomph
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The app with the minimalist features yet proves a blessing for social media marketing saves the business from the hassle of extensive uploading. It can bulk upload a whole deck of updates simultaneously, thus deploying the business organization to streamline social media marketing. Not only that, the app enables users to have easy access to “analysis features and tools” of followers that can help in driving strategies for improving consumer engagement.
Oktopost
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It emancipates the B2B business by allowing them to schedule their post, along with measuring the efficacy of same. This social media marketing tool is more of a managerial tool that enables the organizations to effectively manage their social media teams. With curate content, it let the business houses share and acquaint with social conversations that are substantial for the entity.
Tweetdeck
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This platform specialized social media marketing tool is used by several top-notch business organizations for enhancing their twitter profiles. From scheduling to simply monitor to queue up the tweets, Tweetdeck also enables business marketers to discuss content and analyze the same as per the interest of targeted segment. This consequentially led to best use of this platform for by business organizations.
SocialBakers
It is one of the most popular social media marketing tools that help the business houses to come up with their social media marketing ideas based on analytics. Your performance stacked up against your competitors can help you in driving more adroit strategies for social media content, thus boosting the acquisition rates of customers.
IFTTT
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The popular acronym used for social media marketing tool named as “If this, then what”. Offering users with a more specific specialized approach to marketing, IFTTT can integrate the functioning of two tools together. For example, the business can make an Instagram post while tweeting about the same on Twitter simultaneously. The applets of IFTTT empower the marketers to boost their productivity.
Feedly
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It is a content discovery tool which helps the business organizations to assemble content from several different areas, combining each of them into an effective and easily comprehendible feed.
Agora Pulse
It is one of the most preferred social media tools for business owing to its advanced features of scheduling and analysis. Not only that, boosting engagement rates allows the business houses to run several programs including quizzes, contests, and more. Along with all these aids, it also helps in evaluating your social media campaigns against your competitors.
These are some of the top business marketing tools the business can give a try to foster its growth in digital era.