Social listening is the process of monitoring social media channels for mentions of your competitors, brand, product, and other things that you consider relevant to your business. It is more strategic and active. People use social listening tools to gather and capture information about what others are posting about you. It gives you access to what people are saying about your product, industry, or competitors without them being aware of you listening. In this post, we’ve added some amazing social media and web monitoring tools to help you. Let’s scroll.
Awario
It is a social media and web monitoring tool that fits for both small to large businesses looking to monitor competitors, track brand mentions, and finding sales opportunities. It is the most immediate and unique way to learn about new mentions. Basically, it is affordable for businesses of all sizes. It offers a lot of capabilities for users or subscribers.
You can use these tools to track the monitors of your competitors, brand, or industries. It lets you find linkless brand mentions that you can turn into links, detect plagiarized copies of your content, and monitor new backlinks to your website. The platform also offers a lead which is a social selling tool, as a free add-on to all users. To find people who’re asking for recommendations about a product, the tool uses predictive insights.
This tool supports networks that vary greatly such as twitter, facebook, youtube, Instagram, news, blogs, Reddit, and google+. It offers a free trial that lets you test the app out. It improves the accuracy of the results and set up flexible queries.
Tweetdeck
It is twitter’s official social media dashboard. It helps you in managing your Twitter presence as a business. It is an independent app. It interfaces with the Twitter API to allow you to view a profile and send and receive tweets. It can be used as a chrome app, web app, or a macOS. It consists of customizable columns that set up to display the user’s twitter mentions, timeline, lists, direct messages, favorites, hashtags, trends, or all tweets by or to a single user.
You can send the tweets immediately or scheduled for later delivery. You can monitor multiple accounts simultaneously. It was aimed at the twitter social networking service. It removed support for Facebook accounts. It gives access to users to Twitter’s search functionality with the ability to narrow searches down using location and language filters, date ranges and negative keywords. Tweetdeck is free for users.
Agorapulse
It is a social media management software that is easy to use. It allows you to create authentic relationships with the audience all in one platform and also allows you to drive engagement. It provides all the social media tools that you’ll ever need for Twitter, Facebook, and Instagram. It allows you to manage your content, reports, contests, user scoring, and ranking.
It enables businesses, agencies, and marketers to manage all their social media schedules, messages, and publish content, monitor social media channels, identifies key influencers, and get amazing reports all in one easy to use dashboard. If you’re thinking of investing in a reputation management platform or standalone social listening, then agora pulse great two in one option: it offers both monitoring and scheduling bits. It allows you to identify influencers, with your audience and assign conversations to your team in just a click. Agorapulse has a free trial then you like its features and services you can with its premium.
Keyhole
It is social media analytics and hashtag analytics tool that provides real-time data with hashtag tracking for Facebook, Twitter, and Instagram. It is an another two in one social media tool for you: it allows both track keywords hashtags and automates your posts across Twitter and Instagram. It allows you to monitor brand mentions across news sites and blogs.
It comes equipped with analytics, too, including keyword clouds, mention maps, and sentiment analysis that display which countries your social media mentions come from. Its higher-tier plan includes premium features like unlocking historical mentions, getting API access tp keyhole’s data and tracking industry influencers. It has great social media management capabilities. It supports greatly networks such as twitter, news, Instagram, and blogs.
Brandwatch
It is one of the most powerful and leading providers of social media monitoring and listening tools in terms of analytics. And it is also one of the most expensive tools. It offers demographic data about your audience, API access, image recognition, trending topics in your niche, and dashboards that can be exported into powerpoint presentations. It also has vizia that is its own visualization platform.
It lets you visualize brand watch data, and combine it with insights from several integrations. It supports Twitter, Facebook, Instagram, google+, YouTube, Pinterest, VK, QQ, Sina Weibo, blogs and news, the web. It has the ability to add preferred sites to collect mentions from. It also allows you to find images that contain your brand logo. It has demographic data that includes interests, gender, location and occupation of your audience. It is an enterprise-level tool.
Mention
It is a web and social media monitoring tool. It allows you to monitor millions of sources in 42 languages and in real-time. And it also provides real-time alerts for a company’s keyword. It can be accessed from a web-based app or a mobile app. It monitors social media and the web, including the sites Facebook, Twitter, Pinterest, and Instagram. It lets you create alerts for common misspellings and keywords.
It is used across team members to delegate assignments or share alerts to respond to specific alerts. It is used across a variety of industries by companies such as GitHub, Microsoft, and CrunchBase. It allows you to add influencers of your choice to lists, and save your lists in CSV, and then import them into your CRM tool. You can test drive it with a free trial, before settling on a plan.
These are the best social listening tool for 2020. For more suggestions, keep in touch with us.